De Verdwaalde Jongens

Website creation, visual production and strategic support for a Dutch adventure agency.

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Netherlands
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2024 - Today
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2 Movies
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8 reels
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Accompaniment
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Pays-bas
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2024 - Aujourd'hui
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2 Films
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8 réels
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Accompagnement
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/CONTEXT

De Verdwaalde Jongens “The Lost Boys” organizes exclusive expeditions to the most remote corners of Kyrgyzstan.

Their ambition: translate their raw and authentic vision of travel into an inspiring digital presence, capable of attracting explorers in search of meaning and adventure.

Our mission: translate this promise of exploration into a complete brand universe, website, visual identity, photo and video content.

/APPROACH

Customized web design and content to serve the world of De Verdwaalde Jongens

Web & Design

We designed an immersive web experience, inspired by the road map. The site highlights the beauty of the world through simple design and smooth transitions, giving way to images and stories.

Content creation

We accompanied the team in the field to produce films and photographs of rare intensity; content that embodies their DNA. This visual material, designed from the start for digital technology, feeds both their site and their social media campaigns.

/NUMBERS

Our key figures

In just two months after the launch video was released on Instagram, the results exceeded all expectations:

+88.400 €
Turnover generated in 2 months.

10.7x ROI
€8,265 invested for €88,400 generated.

67€
Average acquisition cost of the campaign.

4.10%
Click-through rate on impressions.

50%
Expeditions already booked for 2026 in August 2025.

7,500
Visitors per month to the site.

/PICTURES

Kyrgyzstan, a wild and unknown land. To reveal it, De Verdwaalde Jongens needed images tailored to his needs.

/MOVIE

Two brand films, to show the world the beauty of Kyrgyzstan.

54s
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Promo movie
3mn20s
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Brand movie
/WEB

A digital experience designed to enhance images, present expeditions and transform visitors into travelers.

Customized CMS

A fully customized CMS, designed as a real database. It allows our customer to easily manage shipments, bookings, testimonials, photo/video galleries, and even the vehicles available for each session.

Design & user experience

Each page was designed as an immersive showcase: great visuals, elegant typography, clear hierarchy. The design highlights the beauty of the content while facilitating conversion through smooth and intuitive navigation.

Webflow

We developed the site on Webflow, in order to offer a flexible and efficient interface. The customer can update its content independently, while taking advantage of a structure optimized for referencing and loading speed.

Animation & micro-interactions

Soft transitions, subtle hover effects, scroll staging: every detail has been designed to give life to the site and support the emotion of the images.

Automation

The site integrates several automations: synchronization of forms with the travel management tool, automatic confirmation emails, and follow-up of requests. Objective: to reduce manual work so that the customer can focus on what they do best — creating shipments.

Performance & results

Since launch, the site has attracted over 8,000 visitors per month and generates a constant flow of new requests. By combining bespoke design and powerful content, we've created an experience that inspires confidence and encourages bookings.
/COLLABORATION

Over the months, we have become more than service providers: a real extension of their team. Today, we support them on digital strategy, content production and site development, so that their universe continues to inspire travelers from all over the world.

/CONTACT

Let's talk?

Whether you are a travel agency, a DMC or an expedition organizer, we would be delighted to discuss your needs in terms of design, content or digital strategy. Write to us, and let's build together a story that makes you want to travel.
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